Artificial Intelligence (AI) in video marketing refers to using AI technologies like machine learning and data analytics to enhance various aspects of video creation, distribution, and analysis. This dynamic blend of technology aims to optimize content creation processes and viewer interaction, improving marketing strategies. In Nigeria, video marketing is essential…
small business
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4 Min Read
Technological innovation catalyzes the dynamic marketing field, bringing paradigm shifts and hitherto unexplored ways to interact with a constantly changing customer base. Come along as we investigate cutting-edge technologies that have the potential to transform the marketing industry completely. The future of marketing revolved around technological development, which bring about…
4 Min Read
Want to start an exportation business in Nigeria? Or are you a small or medium-sized business owner in Nigeria with dreams of expanding your horizons beyond the local market? Well, this article is for you as you will learn here you can start your exportation business in Nigeria. Starting an…
4 Min Read
Ready to embark on your tech skills journey? Read on and let’s explore the top tech skills in Nigeria. In today’s fast-paced digital landscape, tech skills are the currency of success. Whether you’re a seasoned IT professional or just dipping your toes into the tech world, staying up-to-date with the…
3 Min Read
Small businesses confront particular difficulties and hazards; therefore, they need the right insurance protection to safeguard their resources, personnel, and business operations. Making the appropriate insurance policy choices for your small business is an important choice that could have a big financial impact in the event of unforeseen obligations or…
4 Min Read
As a business owner, one of your ultimate goals is to reduce your business expenses and unnecessary costs while maintaining the high quality of your services or products. However, it can be challenging, particularly in Nigeria, where the cost of doing business is relatively high. But then, as a business…
3 Min Read
Branding is one of the most important aspects of any business, large or small, retail or B2B. An effective brand strategy gives you a major edge in increasingly competitive markets. But what exactly does “branding” mean? How does it affect a small business like yours? What Is A Brand? If…
4 Min Read
Though you trust your employees to handle your business, they may not always know the best security practices. An uneducated team could attract unwanted attention. So, how can you protect your business from internal cyber threats? Worse still, you may also have employees that intend to cause harm to your…
7 Ways To Generate Leads From Your Blog
7 Min Read
7 Min Read
Blogging is popular among companies now and has become one of the best ways to generate leads. By publishing valuable content on your blog, you become a resource and an authority in your field. With the authority, you can then raise the bar and turn your audience into valuable customers. You…
3 Min Read
Starting a small business is a great idea and going into a business partnership with someone who shares your vision can enhance your chances of realizing your business dreams. But there is a caveat. Except you take the trouble to prudently look at all angles of the business partnership arrangement…
5 Min Read
Managing an e-commerce startup at the early stage is usually not a smooth ride for many entrepreneurs, as small teams and low budgets characterise most e-commerce startups. Often, they do not have the luxury of hiring full-time staff to handle critical functions such as accounting and marketing. But in recent times,…
5 Min Read
Starting or managing a new small business in the competitive business world is an exhilarating but risky experience. Small businesses are started every day, often by a passionate entrepreneur with a problem they’re itching to solve. It takes more than just a good idea to run a business. Every business,…
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