Let’s cut to the chase – the competition in the online business world is fierce. Every business is competing for the attention of its prospects. The same prospect you’re hoping to target with your tight budget, some businesses are willing to spend big bucks to get their attention. Now, the question…
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4 Creative Ways to Impress Your Clients
4 Min Read
4 Min Read
When it comes to running a business, you’ve probably noticed that you’re up against some competition. This is the case whether you’re a new company owner or you’ve been in business for years. Since companies are constantly vying for customers’ attention, you need a few ways to stand out. Here…
5 Min Read
Time is everything in business, you can listen to podcasts anytime and anywhere. Podcasts are a fantastic way to develop yourself, it gives you the ability to pick up new skills that could be useful to the growth and development of your business. Here are ten amazing podcasts from which…
7 Min Read
Digital marketing is an emerging industry and lots of people are switching careers into digital marketing while some are upgrading their digital skills to be fit and relevant for today’s job. The truth is that digital marketing jobs are dynamic and different, so if you are considering a digital marketing…
3 Min Read
If you run a business that sells to other businesses, there is no greater way to promote your businesses than with digital marketing. As modern marketing expands and audiences change, you can be sure to see the best B2B marketing strategies and tactics emerge. As the name suggests, business-to-business marketing refers…
3 Min Read
Why is it that so many businesses fail while so few succeed? Once a business begins to see a downturn, many business owners think it’s time to sell the business or stop completely. Accepting that your business is failing is always a difficult thing to do. Starting a business is…
2 Min Read
How diligent have you been in tracking your business metrics in 2023? Or when was the last time you made sure your business metrics are as effective as they could be? Let’s take a step back, and remind ourselves what business metrics are, and why they’re so important to our…
4 Min Read
Want to learn how to save money? The majority of Nigerians aren’t so great when it comes to saving money. Most people are looking for ways to save some extra cash and cut back on their spending when they are ready to let go of their bad financial habits. Little savings…
4 Min Read
A digital marketing strategy is an important part of the overall marketing strategy of a business. Small business marketing can include many offline local advertising methods but needs to include a healthy portion of digital marketing strategies to be successful and maximize sales in today’s economy. Whether you have just started a…
4 Min Read
Are you considering running Facebook ads for your business? Using Facebook to engage with your audience can be a very effective marketing technique that your business needs. A large audience and relatively little or no financial investment make it a great advertising choice for businesses with great products and services…
4 Min Read
Every day you hear about Blockchain technology, Bitcoin, ICO, Ethereum but do you understand what blockchain, cryptocurrency, and Smart Contracts are? How does it all work? How can blockchain be used to drive business growth? How will blockchain impact the Nigerian digital economy? How will blockchain change the world? This…
4 Min Read
A few weeks ago, I was scanning through my Quora newsfeed and I came across an interesting discussion on what differentiates a small business from a startup. As a business owner and founder, even though I constantly use both terms on a daily basis, it was a bit difficult to distinguish between…
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