Social selling strategy forms relationships and connections between brands and consumers via social media channels. The goals of a social selling strategy are to increase sales and leads, but it can also boost brand awareness and engagement and build the social status of the business. The process of social selling…
social media
Let’s cut to the chase – the competition in the online business world is fierce. Every business is competing for the attention of its prospects. The same prospect you’re hoping to target with your tight budget, some businesses are willing to spend big bucks to get their attention. Now, the question…
The Millennials are the generation of today. Even if they aren’t your target audience now, they soon will be. As a business owner, If you are not factoring your message to include them, you may be losing out a big chunk of your revenue. The millennial generation was the first…
Social media has never been more important for a small business brand. It’s a key way to stand out in the hearts and minds of your customers in today’s technological landscape. The customer journey is increasingly influenced by digital and mobile. Social media plays a critical role in this customer…
Marketing is one of the essential ingredients of starting and running any successful business. Unfortunately for small business owners, it’s also one of the hardest to get right. Most marketing cost too much and simply isn’t right for small business. Small businesses need marketing that is simple and practical—marketing that’s…