Marketing is the backbone of any successful business. It’s how you connect with your audience, showcase your products or services, and drive sales. But with so many options available, you might wonder, What are the most effective types of marketing for your business? Therefore, in this blog, we will discuss…
marketing
14 Articles
14
4 Min Read
As the Christmas season approaches, business owners like you are gearing up for one of the most lucrative shopping periods of the year. Whether you are running an online store, a physical retail shop, or a service-based business, implementing the right holiday sales strategies can help you make the most…
4 Min Read
Artificial Intelligence (AI) in video marketing refers to using AI technologies like machine learning and data analytics to enhance various aspects of video creation, distribution, and analysis. This dynamic blend of technology aims to optimize content creation processes and viewer interaction, improving marketing strategies. In Nigeria, video marketing is essential…
4 Min Read
Technological innovation catalyzes the dynamic marketing field, bringing paradigm shifts and hitherto unexplored ways to interact with a constantly changing customer base. Come along as we investigate cutting-edge technologies that have the potential to transform the marketing industry completely. The future of marketing revolved around technological development, which bring about…
4 Min Read
Want to start an exportation business in Nigeria? Or are you a small or medium-sized business owner in Nigeria with dreams of expanding your horizons beyond the local market? Well, this article is for you as you will learn here you can start your exportation business in Nigeria. Starting an…
4 Min Read
Ready to embark on your tech skills journey? Read on and let’s explore the top tech skills in Nigeria. In today’s fast-paced digital landscape, tech skills are the currency of success. Whether you’re a seasoned IT professional or just dipping your toes into the tech world, staying up-to-date with the…
4 Min Read
Mini importation business is one of the most profitable businesses in Nigeria today. A lot of people have discovered how lucrative this business of importation can be and have swung into action long before now. Interestingly, you can start your importation business with as low as #30,000 or less. It…
4 Min Read
Youtube, as we all know has become a hub for marketing and branding. With over a billion hours of watch time on Youtube, some companies find it as the best place to market their products and services. It is arguably the “second largest search engine in the world”, and also a…
3 Min Read
Of course, the festive period is the lucrative and most profitable season for businesses and it is the best time of the year for them to review their sales objectives and develop a working tactic to meet the goals of their holiday campaigns. Without further ado, to be discussed below…
3 Min Read
Starting your own business means having to wear all different types of hats. Starting and running a business isn’t something you can do on the spur of the moment – it takes having the right mix of management, leadership, communication, execution and marketing skills. Entrepreneurs are people who start their…
3 Min Read
Marketing is an indispensable part of any business that cannot be ignored. Business owners often have this burning question on their minds – what forms of marketing should I use to drive for customers and sales for my business? For most business owners, this is the exact point where the fight between traditional forms of…
5 Min Read
Business guru and well-known provocateur Tom Peters once addressed a crowd of over 400 sales and marketing executives saying: “I hate sports analogies. They’re just a bunch of male macho…” Yet, in the world of sales and marketing, sports analogies are de rigueur and tossed around like a basketball during…
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